April 05, 2004

By: Robby Kujawa
Website: http://www.1st-in-wellness.com

American WholeHealth Selected by Blue Cross and Blue Shield of North Carolina to Provide Alternative Health and Wellness Services

American WholeHealth, Inc., the country’s leading provider of a nationwide network of Complementary Health and Wellness practitioners, is pleased to announce that it has been selected by Blue Cross and Blue Shield of North Carolina as the exclusive provider for Blue Cross and Blue Shield of North Carolina’s Alternative Medicine Discount Program called Alt Med Blue. Blue Cross and Blue Shield of North Carolina members will have access to American WholeHealth’s network of practitioners and services, including acupuncture, massage, nutritional counseling, yoga, personal trainers as well as discounts at fitness centers and spas and more through this program.

We are delighted to enter into this long term relationship with Blue Cross and Blue Shield of North Carolina. This program is important for members, practitioners, and the industry. For Blue Cross and Blue Shield of North Carolina members, the program provides excellent access to quality practitioners and wellness facilities in a cost effective manner. For practitioners and wellness facilities, the program provides a new path to inform and serve the public as the industry moves into the main stream of health care delivery. American WholeHealth is proud to be the organization selected by one of America’s leading Health Plans, Blue Cross and Blue Shield of North Carolina, said Bill Lubin, president and CEO of American WholeHealth, Inc.

In all of our member discount programs, our goal is not only to help our customers save money, but to provide accurate information that can guide them to make sound decisions about their health. American Whole Health shares those goals and offers our members a high quality network of 34 types of practitioners that is unmatched in the industry. said John Roos, Senior Vice President, Sales and Marketing of Blue Cross and Blue Shield of North Carolina.

BLUE CROSS AND BLUE SHIELD OF NORTH CAROLINA Blue Cross and Blue Shield of North Carolina is a leader in delivering innovative health care products, services and information to more than 2.7 million members, including 470,000 served on behalf of other Blue plans. The company offers its members the Blue ExtrasSM value-added programs, which provide discounts and information on a wide variety of health-related services at no additional cost. BCBSNC also offers life, dental, long-term care and disability insurance products. For 69 years, the company has served its customers by offering access to quality health care at a competitive price and has served the people of North Carolina through support of community organizations, programs and events that promote good health.

About The Author:

Robby Kujawa is a successful author and regular contributor to http://www.1st-in-wellness.com.  Obtaining and keeping good health through healthy living, natural healing, great mental health and healthy finances.